IAC 2023 is Launched

Posted by On November 21, 2022 0 Comment

Asia’s Leading Retail, eCommerce & Digital Marketing Conference – Transformation, Development, Digitalization

The COVID-19 pandemic has sped up the adoption of digital technologies and spawned the vigorous development of the digital economy, the Asia-Pacific region has stepped into digital age, e-Commerce continues to accelerate, and physical stores remain just as important with unique retail experiences coming back in full force. In the second half of retail digitization, the all-round digitization of “people” has broken the original boundaries of “people, goods, and markets”, giving the physical industry the opportunity to not only achieve digital access under the trend of digitization, but also create a comprehensive touchpoints establish a more three-dimensional connection with consumers, and create a seamless experience and transformation across scenarios for users, thereby bringing new opportunities for the growth of enterprises.

At the same time, the Gen Z consumers are gradually becoming the main force of society and family. Their pursuit of a better life is more urgent, and their consumption value propositions are more diverse, which also leads to more abundant consumption scenarios, Demands are more diversified, behaviors are more differentiated, and new consumption trends are imminent. The new consumer groups have more quality, more convenient, and more fashionable lifestyles, prompting consumers to have diversified contacts, differentiated paths, and accelerated changes. The value chain under the new consumption trend is being reshaped.

Taking “Transformation, Development, Digitalization” as its gist, InnoRetail Asia Congress 2023 will focus on digital e-commerce, smart stores, omni-channel new retail, data marketing, consumer interactive experience, smart supply chain and logistics and other fields. By integrating front-end big data, optimizing omni-channel construction and digital marketing, Restructure the back-end supply chain to win in the data-driven retail market in Asia.

Key Topics

  • In the Post-epidemic Era, the Way to Implement Retail Digital Transformation
  • New Consumers, New Trends and New Consumption
  • Customer-oriented, the Digital transformation for Retails
  • Commerce 2040 – The Future of the Store in a Digital World
  • Based on the Potential of Generation Z, Jointly Explore New Consumption Opportunities in the Meta-universe Era
  • In the Background of ‘New Retail’, How Brands Reinforce the Ecommerce Strategies
  • Brand and Future Meta Universe Marketing
  • Managing Innovation to Reconstruct Consumer Experience in the Age of Digital
  • Re-designing the Consumer Journey: How to Build Meaningful Relationships With Your
  • Customers?
  • Future + Strategy: Building the Omni-channel with Consumers as the Center
  • How can Offline Retail Effectively use Data to “Intimately Interact” with Consumers?
  • How to Provide Consumers with an Undifferentiated Shopping Experience and Create a Digital Omni-channel Strategy
  • Iteration, Upgrading and Evolution of Retail Supply Chain—Risk Challenges in the Post-epidemic Era
  • Logistics Innovation Drives the E-commerce Development
  • Digital and Mobile Payment Drives the Retail Innovation
  • Excellent IT Architecture in the Digital Retail Age
  • Digital Supply Chain and CRM Drives the Retail Innovation
  • How to Change the Logistics Supply Chain in the Post-Epidemic Era?
  • The Future Retail: Reconstruction of the Consumers, Goods and Scenes
  • Digital Store Empowers Omni-channel Retail Strategy
  • Excellent Solutions for Unmanned Stores
  • Unbounded Retail–the New Opportunities for the Ecommerce
  • Innovating Store Operations to Optimize Consumer Experience
  • Consumption Upgrade Stimulates Cross-border E-commerce Development
  • Scenario Reconstruction of New Retail Industry Modality for Luxury E-commerce

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Source: UMS Institute

 

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